Great design is increasingly one of the major determinants of a strong brand or product. Design helps a brand become special, while making an enduring impression on increasingly hard to engage consumer who are rewarding it at the cash register.

For example, design has played a vital roll in Target’s stronghold in the retail market. They have set a new tone for discount department stores because of their branding, advertising and product lines. In fact, Target has affected Walmart’s profits. Do to this, Walmart has changed their advertising by becoming more upscale and adding trendier products to their inventory.

Design is a part of every aspect of our lives, and we love doing it.